https://www.alchemyamericas.com/home daily 1.0 2025-04-23 https://images.squarespace-cdn.com/content/v1/5ae90c63c258b4bc490db49e/1526436071055-83MMNPF7NDYJGJ54NCZM/map.png brand equity builders https://images.squarespace-cdn.com/content/v1/5ae90c63c258b4bc490db49e/1526433859867-GMU2WP3TRI6EYPEPJLTQ/site+background.png brand equity builders https://www.alchemyamericas.com/about daily 0.75 2025-04-23 https://images.squarespace-cdn.com/content/v1/5ae90c63c258b4bc490db49e/1301fe8c-c2ee-40ba-b3ed-e7005d3e0032/Pic+green+card+last+version+2.jpg About Us Melina Boschelli, CEO VP Sales at Beauty To Retail Consulting, Americas Based in Buenos Aires, Melina has 28 years of experience of brand positioning and business development at LVMH (Guerlain, Dior, Loewe) and Puig (CHANEL, BVLGARI, Coty Brands and PUIG owned brands) in the region. - Market Development Business in Latin America. - Skilled in Commercial, Trade, POS. - Skilled in Sales & Marketing Management in Latin America. - Travel Retail & Local Market experienced. https://images.squarespace-cdn.com/content/v1/5ae90c63c258b4bc490db49e/1526608679105-XNV1I2I1D4UG3DVBHVZJ/site+background.png About Us https://www.alchemyamericas.com/contact daily 0.75 2018-05-21 https://www.alchemyamericas.com/services daily 0.75 2025-04-23 https://www.alchemyamericas.com/brands daily 0.75 2025-08-06 https://images.squarespace-cdn.com/content/v1/5ae90c63c258b4bc490db49e/1597894588880-8E1VYSTGHAJESVGPEYC1/refa+logo.png Brands https://www.alchemyamericas.com/team-1 daily 0.75 2022-06-08 https://images.squarespace-cdn.com/content/v1/5ae90c63c258b4bc490db49e/1579719038510-MZC8LWZGMQ710BTWU035/Melina.jpg Meet the team (Copy) Melina Boschelli, CEO and General Manager for Latin America. Based in Buenos Aires, Melina has 25 years of experience of brand positioning and business development with LVMH and PUIG (Guerlain, Dior, Loewe, Bvlgari, CHANEL and COTY Brands) in the region. - Market Development Business in Latin America - Skilled in Trade, POS , Sales & Marketing Management - Travel Retail & Local Market experienced https://images.squarespace-cdn.com/content/v1/5ae90c63c258b4bc490db49e/1526608679105-XNV1I2I1D4UG3DVBHVZJ/site+background.png Meet the team (Copy) https://www.alchemyamericas.com/brands-copy daily 0.75 2023-06-20 https://images.squarespace-cdn.com/content/v1/5ae90c63c258b4bc490db49e/fa51f5d3-f2e6-49dd-9bd6-1b05544ba3bc/GUINOT+LOGO.jpg Brands (Copy) https://images.squarespace-cdn.com/content/v1/5ae90c63c258b4bc490db49e/107fc7f0-5002-44f4-b14d-fffbc2a1faf8/Ahava+logo.jpg Brands (Copy) https://images.squarespace-cdn.com/content/v1/5ae90c63c258b4bc490db49e/a240c1b3-02dd-47d3-b8e9-bb308a46e2c9/LOGO.png Brands (Copy) https://images.squarespace-cdn.com/content/v1/5ae90c63c258b4bc490db49e/8d0cd5c7-a2af-420f-93e0-21f05f649156/SCENT+BEAUTY+LOGO.jpg Brands (Copy) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5ae90c63c258b4bc490db49e/45275d4a-9a43-43c6-8fa1-af05671cb7e8/MARY+COHR+LOGO.jpg Brands (Copy) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5ae90c63c258b4bc490db49e/84142c26-a56d-4d18-beb7-2350facd9a68/Logo-LeonorGreyl-Noir.jpg Brands (Copy) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5ae90c63c258b4bc490db49e/1597894588880-8E1VYSTGHAJESVGPEYC1/refa+logo.png Brands (Copy) https://www.alchemyamericas.com/brands-copy-1 daily 0.75 2023-06-20 https://images.squarespace-cdn.com/content/v1/5ae90c63c258b4bc490db49e/a240c1b3-02dd-47d3-b8e9-bb308a46e2c9/LOGO.png Brands (Copy) https://images.squarespace-cdn.com/content/v1/5ae90c63c258b4bc490db49e/8d0cd5c7-a2af-420f-93e0-21f05f649156/SCENT+BEAUTY+LOGO.jpg Brands (Copy) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5ae90c63c258b4bc490db49e/39bfa6e9-5b94-4e7e-9af2-9dabde35dbee/MURAD+LOGO.png Brands (Copy) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5ae90c63c258b4bc490db49e/84142c26-a56d-4d18-beb7-2350facd9a68/Logo-LeonorGreyl-Noir.jpg Brands (Copy) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5ae90c63c258b4bc490db49e/45275d4a-9a43-43c6-8fa1-af05671cb7e8/MARY+COHR+LOGO.jpg Brands (Copy) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5ae90c63c258b4bc490db49e/fa51f5d3-f2e6-49dd-9bd6-1b05544ba3bc/GUINOT+LOGO.jpg Brands (Copy) https://images.squarespace-cdn.com/content/v1/5ae90c63c258b4bc490db49e/107fc7f0-5002-44f4-b14d-fffbc2a1faf8/Ahava+logo.jpg Brands (Copy) https://images.squarespace-cdn.com/content/v1/5ae90c63c258b4bc490db49e/1597894588880-8E1VYSTGHAJESVGPEYC1/refa+logo.png Brands (Copy) https://www.alchemyamericas.com/brands-1 daily 0.75 2023-07-17 https://images.squarespace-cdn.com/content/v1/5ae90c63c258b4bc490db49e/39bfa6e9-5b94-4e7e-9af2-9dabde35dbee/MURAD+LOGO.png Brands (Copy) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5ae90c63c258b4bc490db49e/fa51f5d3-f2e6-49dd-9bd6-1b05544ba3bc/GUINOT+LOGO.jpg Brands (Copy) https://images.squarespace-cdn.com/content/v1/5ae90c63c258b4bc490db49e/84142c26-a56d-4d18-beb7-2350facd9a68/Logo-LeonorGreyl-Noir.jpg Brands (Copy) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5ae90c63c258b4bc490db49e/a240c1b3-02dd-47d3-b8e9-bb308a46e2c9/LOGO.png Brands (Copy) https://images.squarespace-cdn.com/content/v1/5ae90c63c258b4bc490db49e/8d0cd5c7-a2af-420f-93e0-21f05f649156/SCENT+BEAUTY+LOGO.jpg Brands (Copy) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5ae90c63c258b4bc490db49e/45275d4a-9a43-43c6-8fa1-af05671cb7e8/MARY+COHR+LOGO.jpg Brands (Copy) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5ae90c63c258b4bc490db49e/107fc7f0-5002-44f4-b14d-fffbc2a1faf8/Ahava+logo.jpg Brands (Copy) https://images.squarespace-cdn.com/content/v1/5ae90c63c258b4bc490db49e/1597894588880-8E1VYSTGHAJESVGPEYC1/refa+logo.png Brands (Copy)